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You've spent hours, days, months making content only for it to get lost in the algorithms after a couple of weeks. Let's boost your content creation return. We're conscious that quality content takes a lot of time and resources to create. Your content's actual lifespan can be short at times, particularly if it's niche or trendy. We're here to help you work better, not harder, so here are few reasons why you should create more timeless content



What is timeless content?

Blog posts, photographs, and other media that are relevant past the date of publication are referred to as timeless content. You may believe that this is the entirety of your material... Consider how-tos, travel manuals, tutorials, and podcasts, for example. All of these can be used as a platform for the audience and can be referred to several times over



What are the benefits of creating timeless blog content?

When we think of timeless posts, we think of Instagram highlights and YouTube videos, but don't overlook your blog entries. The single most effective way to improve your SEO is to write blog posts... Particularly if you update the post on a frequent basis. Consider seasonal wardrobe tips or holiday posts. Google would consider your article as a guide rather than an opinion piece if you add new details, photographs, and perspectives to your original post.



How do you create timeless content on your own?

If you've been a content creator for a while, you're likely to have any current content that you can repurpose. We'll talk about seasonal marketing strategy in this article, with timeless content at the forefront. Consider your yearly pumpkin-picking outing with your friends during the autumn fall months. If you have previous photos, recommendations, wardrobe inspiration, and more, you've already started writing a blog post for the upcoming season which can be updated every year.



In conclusion

Creating content that can be repurposed over and over again and adjusted, added to is the key to increasing your authority with both SEO and saving time making new posts!





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Updated: Apr 27, 2021

Instagram presets are pre-designed edits that enable photographers and Instagram bloggers to change the look of their photos in just a few clicks. These presets can be purchased and downloaded to your phone for amazing picture editing. 





These presets save you a lot of time because they are easy to use and can be added to individual photographs or sets of photos. As a result, you'll be able to upload your edited images to your Instagram story and other social media pages with minimal editing and changes.





Get the Essential Mobile Presets range for your Lightroom mobile app and apply stunning effects to your images in an endless number of ways. Get beautiful, retro, cool, moody, tropical, boho, and beachy presets to use on your photos to make beautifully styled photos that everybody would love to see on Instagram.


You'll be able to edit your images in no time by following a few basic steps in the guide given. These presets give each image a unique look. You'll enjoy making changes to the preset after it's been added to get the result you want.  So, simply download the product and begin editing your images to make them feed-worthy and as aesthetically pleasing as possible.





Since the hours are longer and the days are hotter in the summer, the colours are brighter and more vibrant. Summer has arrived, and you'll have a blast editing your pictures. These summer mobile presets allows you to enhance the beauty of your Instagram snaps in a couple of clicks.


The summer mobile preset encourages you to bring a glow to your summer nights and show your gorgeous pictures to everyone who knows about your life on Instagram, whether it's from your holiday, travelling, or beach shots. The summer mobile preset pack is the easiest and most effective way to edit and enhance your images for Instagram.





The Winter Lightroom mobile Presets enable users to give their images an elegant winter and ice look in a matter of seconds. The collection is ideal for someone who wants to take beautiful winter pictures that are filled with chic colours and moods.

The preset brightens and applies tones such as frosty blues, blue and warm sunset shading, and more to the snowy photos you took in the snow. You can liven up the images by using a variety of tones and colours. They enhance the elegance and atmosphere of your pictures, allowing you to achieve the desired colour and light.






The Instagram trendy mobile preset will make you stand out in the feed by improving the look of your pictures. You can not only speed up editing, but you can also apply extra shine to the images to make them pop and be completely unique.

With just a few taps, these mobile presets will completely transform your images. These presets would be useful if you want to edit individual images before sharing them on Instagram or another social media site. You'll save a lot of time, improve your social media presence, and make your pictures more creative. 





The Must Have mobile preset is the way to go if you want a fast and simple way to apply professional effects to your images. The preset is available in an infinite number of styles and effects, ensuring that your images are adored by everyone.

You'll have all the resources you need to add a stylish, elegant, and filmy touch to your pictures. These presets are great for enhancing your perfectly shot images in cafes, bars, indoor photos, and more. Begin your lifestyle edits, perfect your snaps, and add some flair to your adventure photography.

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Hi Friends,


So Alice and I have been on Instagram for a while (@influencertoolkit) and we know all the tips and tricks of 1) how to make your page a success as well as 2) how brands can sometimes exploit influencers into ruining their credibility and authority on Instagram through sponsored posts. We want to help you today know what to post and what not to post on your account to make your page ready for those followers!





Ratio of sponsored posts to ad posts


Have you ever visited someone's Instagram account just to leave quickly because their feed was riddled with #ads and #sponsoredposts? We've all been there, I believe. And don't misinterpret me. There is a distinction to be made between labeling the brands you're sporting in the picture versus using a caption to maximise brand awareness. How do you ask people to trust you if every single post is a sponsored or gifted post? People want content not 24/7 ads?


A brand needs to know that when you post their brand, people will actually pay attention. Aside from the fact that your viewers will not like a lot of advertising on your website or page, a brand wants to know that people will actually pay attention and engage when you go to publish that post or story. Since there is a lot of competition for space and features on a blogger/ influencer's page take your time creating your brand and only partner with brands you really care about. It'll be worth it! 


When a company is looking for a blogger or influencer to partner with, the person in charge of the collaboration looks at your profile to see if you'd be a good candidate. However, you should profile the brand to ensure that it is a good match for your personal brand too.


You should not accept every deal that comes your way, so if you're receiving a lot of attention from advertisers, make sure your sponsored post material is spaced out and worth while. Here are few suggestions:


Spread funded content around your feed as far as possible. One funded post for every four daily posts, for example.

In between gifted or sponsored posts or advertisements, show off who you truly are and engage with your incredible audience.


Serve, serve, serve, and then offer. Your viewer does not want to feel exploited by being bombarded with advertisements by you every day! Offer them any pointers or ideas to help them reconnect with you.


This also relates to brands as well, you should be providing value as well as product promotion! Don't push your product 24/7. People love freebies.





What you should do:


WORK WITH BRANDS: SHOW YOUR PERSONALITY

You must first prove who you are online before you can collaborate with brands. Putting yourself out there for people to interact with is the first step in developing your own personal brand. Is it possible to know who you are as an individual simply by looking at a couple of your photos? 


When a brand comes across your account, they'll look and see how your style matches that of their target market. As a result, you should refrain from sharing too many sponsored posts and advertisements because they detract from your identity and the chances you have to show them who you are.


As a result, make sure you're still displaying YOURSELF. People often ask why advertisers don't want to partner with them, but their Instagram feeds are full of food photos and random quotations. Post a picture of yourself at least once a week.



HAVE CREATIVE STYLE AND FLAIR

Brands also want to know if you have any creative style. As someone who has focused on marketing as both the brand and the influencer, I know that this is one of the most important things to consider when choosing a blogger or influencer. The brand needs to know that they'll be able to use your material, so think outside the box!


Experiment with different techniques, angles, and photo editing to see what works best for you. Do remember to act as though you're a brand, making it as consistent as possible.


Remember that you don't need a lot of followers to be innovative on Instagram. In reality, you don't need any supporters. What you have to do is add value.


 Anyone will collaborate with companies in today's overly crowded influencer culture so if the proper steps are taken to create their own personal brand first you can easily stand out from the crowd.


It can be enticing at first to embrace any brand deal or bid you get, but remember to keep your audience in mind and remain consistent. Don't lose sight of the fact that being an ad platform will switch off both the viewers and brands. Keep true to yourself and your brand instead; you'll be shocked how far you can go.



All the best and head over to our Instagram to get involved in the conversation!








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